Communicating a Service Offering in Cairns

31st January, 2010 - Posted by Frank Whitelaw - No Comments

Because services are intangible, marketing messages for services do more than market services. Communications make services more tangible, and give prospects something firm to make reference to. As a result, marketing communications for most services drag around a heavier load than communications for products. A bright red Porsche 911 convertible, for example, speaks loudly and beautifully » Read More

Best Australian Online Shopping Sites Featured On New Portal

23rd January, 2010 - Posted by Frank Whitelaw - No Comments

HelpMeSis.com.au is a brand new website that acts as a portal featuring the very best Australian online shopping sites and information websites. The comprehensive and well-researched website has been two years in the making and saves women valuable time and frustration by only showing the best and most relevant websites in each of the many » Read More

Jet Power and the Birth of the Jet Aviation Age

20th January, 2010 - Posted by Frank Whitelaw - No Comments

The invention of jet propulsion was ideal for fighter aircraft. Although at first it reduced range and endurance and often increased the take-off run. The German Messerschmitt Me 262 and the British Gloster Meteor twin jets saw action in 1944, together with the tailless Me 163 rocket interceptor which sacrificed range and endurance for astounding » Read More

Welcome to Cairns Queensland

15th January, 2010 - Posted by Frank Whitelaw - No Comments

Rapture, warming sun and photographs of a stress-draining Far North Queensland vacation, these are ideal makings for the getaway of your life when you and your family come to Cairns and God’s own Queensland. Gifted with an ideal weather pattern all year-round, featuring temperatures in summer (October-April) of 29-33 degrees C, and winter (April-October) 25-29 degrees » Read More

Fundraising

2nd January, 2010 - Posted by Frank Whitelaw - No Comments

Fundraising is exactly what the word implies - it’s the process by which non-profit organisations raise money, by requesting donations or selling products or services. Fundraising is a significant way that these community groups obtain the money that’s required for them to perform their operations, and pay for the facilities and programs that the group » Read More

Relationship Marketing Fundamentals

2nd January, 2010 - Posted by Frank Whitelaw - No Comments

As a customer service concept, relationship marketing is not new. For decades, business-to-business marketers have employed account managers who have the responsibility to dedicate themselves to key clients. In the financial world, `relationship banking’, whereby high-yield customers are assigned a personal manager, has been practised for many years. When direct marketing is embraced to establish connections » Read More

Queensland’s Sunshine Coast has a Proud Sporting Heritage

29th December, 2009 - Posted by Frank Whitelaw - No Comments

The Sunshine Coast of Queensland, Australia has become well known in the Southern Hemisphere as the region of choice for the well-heeled to holiday. It has all the ingredients that are sought by the hard working executive to relax and recharge their batteries. Stunning beaches, a consistent climate, world class restaurants, great surf and an endless » Read More

Don’t Buy Steam Powered Games - A Christmas Tale of Disappointment

25th December, 2009 - Posted by Frank Whitelaw - No Comments

How disappointing for my 11 year old son. I bought a copy of Order of War for him for Christmas today, but when I installed it, I got the message: “Duplicate Product Code - The product you’ve entered has already been activated by an existing Steam account and is therefore invalid. Your activation of Order of » Read More

Vancouver Island British Columbia

22nd December, 2009 - Posted by Frank Whitelaw - No Comments

Vancouver Island is a large island in British Columbia, just off Canada’s Pacific coast, separated from the mainland by the Strait of Georgia. It is 460 km (286 mi) long and up to 80 km (50 mi) wide, a magnificent landscape of emerald forests, snow-capped mountains, flower-filled meadows, crystal-clear ice-cold lakes and rivers, and pristine » Read More

Laser Hair Removal

21st December, 2009 - Posted by Frank Whitelaw - No Comments

There are now many different types of equipment to perform hair removal the best being genuine Quantum IPL machines. Permanent hair reduction is performed by using a specific wavelength (colour) of light to destroy the hair follicle and to restrict the hair regrowth. IPL uses multiple wavelengths of light to target the hair follicle. This means both » Read More

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