To be paid, as you would understand is essentially fundamental in your business because if you are not being paid, why are you in business?
You might be laughing at the number of business people who let their customers to pay up when and if they remember it. I am acquainted with a trader who repetitively [...]
As a customer service concept, relationship marketing is not new. For decades, business-to-business marketers have employed account managers who have the responsibility to dedicate themselves to key clients. In the financial world, `relationship banking’, whereby high-yield customers are assigned a personal manager, has been practised for many years.
When direct marketing is embraced to establish connections [...]